Last updated: 16 December, 2024 @ 14:40
The Marine Stewardship Council (MSC), the world’s most recognised ecolabel for sustainable seafood – which can be seen on everything from tinned fish to tuna steaks – has announced that, for the first time ever, the MSC UK Product of the Year Award at this year’s MSC and ASC UK Awards will be judged exclusively by a public vote.
The MSC annual awards are held to celebrate ‘excellence in sustainable fishing and seafood across the United Kingdom’.
Up until 2024, the MSC UK Product of the Year category has been judged by an expert panel of representatives from across the seafood sector.
Public vote for Product of the Year
The MSC says that the new public vote will directly engage consumers, highlighting the wealth and diversity of sustainable and delicious seafood products available to shoppers in the UK.
What’s more, all voters will be in with the chance of winning a paddleboard from B-Corp certified Red as a first prize, as well as either a £200 or £100 voucher for Cornish-based clothing company Finisterre, as second and third prizes.
MSC Product of the Year – nominees
The full list of nominees for MSC’s Product of the Year are as follows:
- Aldi Specially Selected Sourdough Breaded Cod Fillets
- Asda Coley Fillets
- Birds Eye Mini Fish Fingers
- Co-op Irresistible Smoked Haddock & Mature Cheddar Fishcakes
- Fish Said Fred Cheesy Smoked Haddock
- Hook, Line and Sinker Cornish Sardines with Herb Crumb
- Iceland Fish Finger Fries Crispy
- LEAP Wild Fish Smoked Sockeye Salmon
- Princes Drained Tuna Steak in a Little Spring Water
- The Good Tide Seafood Company Anchovy Fillets. Simply Marinated.
- Tesco Finest Cornish Sardines in Tomato Sauce
- Vici Surimi Royale Chunks
- Wiley’s Finest Wild Alaskan Fish Oil, Peak EPA
Voting is open until the end of the day on Friday, 30 August.
Product of the Year: How to vote
To cast your vote, visit the MSC website.
The MSC UK Product of the Year winner, along with all other categories, will be announced in October 2024, at this year’s MSC and ASC UK Awards. Full details can be found at the MSC website.